2016-2017 Academic Catalog [ARCHIVED CATALOG]
Courses
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MKT 5910 - Directed Research
For a directed research course, a student and professor design a self-study course based around a common research interest shared by both. A directed research must be approved by the professor and the Associate Dean of GSOM. It can be designed as either a 0.5 unit or 1 unit course. The Directed Research Course Request Form should be completed and submitted to Associate Dean Andrea Aiello (aaiello@clarku.edu). For questions or additional information, contact your academic advisor. This directed research is done in the subject area of marketing.
Anticipated Terms Offered: Every Semester
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MPA 3020 - Fundraising and Grant Writing
Explores the challenge faced by every nonprofit to be more entrepreneurial and competitive and to raise funds for its programs and operations. This course examines a wide variety of fundraising approaches; sources for federal, state, and local grants; the process of grant writing and interaction with the grant-giving agency; and local, regional, and on-line resources available to find grant funding.
Anticipated Terms Offered: varies
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MPA 3030 - United States Health Care Policy
The accessibility, cost and delivery of healthcare is a daily challenge, and a broad topic for discussion in America. The issues are debated on the campaign trail, in Congress and in corporate board rooms. The main challenge in front of our nation is to deliver effective healthcare services at an affordable cost while maintaining quality of care. In this course the student will develop an understanding of the many different insurers and government agencies that are responsible for providing access to and actual delivery of healthcare services. The course will focus on current critical issues in healthcare: the Medication Modernization Act (Medicare Part D), Medicaid, Universal Healthcare, the high cost of drugs, the Massachusetts Healthcare Connector, the growing number of uninsured in America, healthcare reform. Additionally, the course will explore the significant impact of the baby boomer generation on the healthcare industry, increased life expectancies, the presidential elections effect on healthcare issues, and future technology initiatives (e-prescribing and electronic medical records).
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MPA 3040 - Health Care Administration
In the broadest of terms, Health Care Administration can be thought of as the “business side” of the health care industry as opposed to the clinical disciplines through which healthcare is delivered. In this “Introduction to Health Care Administration” course the student will explore the expansive US healthcare system through the context of the leadership and management functions associated. This course is intended to serve as a foundational experience exposing the student to certain aspects of healthcare administration including: the historical evolution of healthcare delivery systems in the United States, the forms and delivery systems of healthcare in America, leadership skills within the healthcare environment, performance improvement techniques employed within healthcare settings, organizational review and planning, managing healthcare professionals, healthcare career opportunities, and related topics. The course will include a variety of guest speakers and local “field experiences” to an array of healthcare delivery organizations offering a diversity of care options including acute healthcare, community and inpatient mental health services, primary care physician services, alternative medicine delivery and other models of care which require skilled administrative oversight. Upon completion of the course the student should have a cursory, yet broad, working knowledge of the concepts associated with healthcare administration.
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MPA 3100 - Issues and Cases in Public Administration
Surveys concepts, practices and trends in contemporary public administration. Topics addressed will include intergovernmental relations, organizational theory and behavior, public personnel management, collective bargaining, governmental budgeting and regulations, and managing public policies and programs. Incorporating research, case studies, and current events, the course emphasizes analysis and application of theory in relation to real-life situations.
Anticipated Terms Offered: varied
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MPA 3110 - Introduction to Geographic Information Systems
GIS technology is a computer-based tool that unites previously unrelated information into easily understood maps allowing decision-makers to virtually see the issues before them and then select the best course of action. Integrated with the Internet, GIS offers a consistent and cost-effective way for the sharing and analysis of geographic data among government agencies, private industry, non-profit organizations, and the general public.
This lecture/lab based course has been designed with an emphasis on applied learning appropriate for public or nonprofit agency activities. This course is designed for those who do not have a GIS background; although the course is computer intensive, no mapping or programming background is required.
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MPA 3120 - Organizational Behavior & Leadership
Develops an understanding of concepts, analytical tools and communication skills underlying behavior in organizations. The course explores the relationship between task accomplishments and human fulfillment in the context of planned organizational change. Various learning experiences are incorporated, including case studies, simulations, role playing and group discussion. Issues of public involvement, participatory decision making, employee empowerment and forms of leadership are also addressed.
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MPA 3170 - Change Management
Focuses on how to empower staff to embrace and operationalize a new corporate vision and to understand the new strategic intent when organizations undergo rapid transformations. Students explore ways for managers to develop a new vision for the organization and/or bring the base of the organization into line with strategic change in light of mergers, acquisitions, privatization, and/or shifts in product or product lines.
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MPA 3260 - Leadership
Participants will survey the current scholarship on leadership. They will experience both the leading textbook author in the field and materials from several additional thought leaders over the past ten years. They will place leadership theory and practice in the context of their own organizations.
Anticipated Terms Offered: varied
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MPA 3290 - Human Resource Management and Development
Provides a practical survey of current trends, regulations and case laws that define and direct the human resource function. Topics include organizational philosophies, recruitment and selection, motivation, compensation and evaluation. Affirmative action and unionism are discussed within both current and historical contexts. The course concludes with an examination of legislation and regulatory statutes affecting human resources management.
Anticipated Terms Offered: varies
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MPA 3320 - Ethics and Professional Life
Examines moral issues and dilemmas typically found in the law, advertising, education, business and journalism professions. Issues covered include privacy and confidentiality, truthfulness and deception, individual responsibility, social justice, personal character and professional regulation and, more generally, the dilemmas created by conflicts between professional and role-based morality and personal or ordinary morality.
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MPA 3380 - Strategic Marketing for Non-Profit Organizations
Describes marketing strategies applied to different types of providers in nonprofit organizations. The course focuses on techniques to maintain and increase market share, quantitative methodologies, such as demographic case mix, and geo-demographic analysis, as well as the application of market communication techniques and strategies.
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MPA 3400 - Policy Analysis
Examines the political process within which public policies are made and implemented. The course uses both theoretical and applied case materials to look at the roles of various factors in setting the agenda for public discussion; the process of formulating, adopting and implementing policies; the constraining role of governmental structures; and the need for program evaluation.
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MPA 3430 - E-Government
This course studies the electronic delivery of government information and services and the problems of managing information technology in the public sector. Surveying the principles of E-government, the course focuses on the emerging phenomenon of e-governance and the challenges of managing information technology in the public sector. It surveys the uses of information technology in public sector, impact of IT on public organizations, and the functions of IT in a democratic society.
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MPA 3440 - Special Topics: Public Administration
This course addresses current or timely topics (in Public Administration) that are in a pilot phase or are known to be one time offerings. Special Topics can vary from semester to semester.
May be repeated for credit.
Summer 2016 Topic: Public Capitalization Budgeting
Summer 2016 Topic: Business Ethics
Summer 2016 Topic: Global Talent
Anticipated Terms Offered: varies
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MPA 3441 - Mediation Training
This interactive training will focus on the Uniform Rules set forth by the Massachusetts Supreme Court. We will cover the five principles of mediation: communication styles, empathetic communication, summarizing, transmitting information and mediation evaluation. Through presentations, conversations and role plays students will acquire an understanding of basic mediation as it applies to corporations, law firms, international disputes, as well as how it is used in the courts. Guest speakers who utilize mediation in their work will add insights and discuss their roles in various settings.
Anticipated Terms Offered: varies
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MPA 3470 - Business and Society
The course will explore the relationship among the private, public and citizen sectors of society with a focus on the interplay between business and community. We will explore the relationship between business and society through the context of an implicit social contract where each has obligations and responsibilities to the other. It is the intent of this course to engage students in a rudimentary understanding of the interplay between business and society which may lead the student to examine his/her own attitudes and actions as a professional. In particular, to examine and articulate core challenges surrounding corporate social responsibility and organizational governance. The course will be conducted as an online/distance learning seminar and as such students must be self-directed and prepared to discuss weekly reading assignments and participate in analysis of case studies.
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MPA 3510 - Health Communication
Explores health issues from a communication perspective that considers interpersonal, mass media, new technologies, along with cultural and critical communication perspectives. Health communication strategies will be analyzed within the context of health care administration in private, government, public, and insurance sectors.
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MPA 3540 - Non-Profit Management
Provides an overview of principle management functions as applied to non profit organizations. Topics include successful leadership, the roles and responsibilities of board members and effective management in major areas such as planning and evaluation, personnel, finance, marketing and fundraising.
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MPA 3620 - Public Budgeting and Accounting
Reviews the various aspects of public and nonprofit budgeting and control, as well as discusses both operation and capital budgets, and the role of the budget in relation to planning and policy making activities. Discussion topics include: financial and managerial accounting principles, planning and budgeting, establishing a framework for financial decision making, budget implementation, and the use of computers in developing and monitoring budgets.
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MPA 3660 - Third Party Intervention and Mediation
Examines the various methods of third party intervention as a means to effective conflict management in the workplace and other conflictual situations. Students develop and improve mediation skills and techniques needed to mediate disputes by participating in a variety of simulated disputes to hone mediation skills.
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MPA 3690 - Organizational Conflict
Studies the theories and approaches geared to resolving problems in the workplace from interpersonal, small-group to interdepartmental conflict situations. Students examine the source of conflict in the workplace and the design of conflict management programs to help employees at all levels learn how to handle conflict constructively.
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MPA 3740 - Strategic Management for Public and Nonprofit Organizations
Strategic Management may be defined as an externally oriented philosophy of managing an organization that links strategic thinking and analysis to organizational action. This course examines the critical aspects of strategy and organizational planning and considers the key elements of strategic management - Organizational Analysis, Strategy Formulation, Strategy Implementation and Strategy Evaluation & Control. The principles of strategic management are applied in a semester long examination of a social service, healthcare, arts and culture, government or other public or nonprofit setting. Strategic Management attempts to orchestrate a fit between an organizations external environment (political, technological, regulatory, social, etc.) and its internal situation ( values, culture, finances, marketing, human resources, IT, organizational structure and so on) and therefore offers the student a broad understanding of how the varied components of organizations work together to inform strategic direction and planning.
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MPA 3820 - Arbitration, Collective Bargaining and Labor Relations
Examines the fundamentals of labor relations, exploring a range of issues including employees’ right to strike and specific statutes governing equal opportunity on the federal and state levels. The course provides practical experience in collective bargaining and arbitration through participation in a bargaining exercise. Specific differences between public and private collective bargaining and labor relations are explored in depth.
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MPA 3880 - Cost Benefit Analysis of Public Programs
Provides an introduction to cost-benefit analysis. Initially, the mechanics are presented: decision rules, measuring benefits, evaluating costs, treatment of risk and uncertainty and choosing an appropriate discount rate. The course then examines application of cost-benefit analysis to a range of government programs that have an impact on the environment, education, income redistribution and the regulation of the private economy.
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MPA 3900 - Research Methods and Strategies
Explores the many public policy and managerial problems that require administrators to gather information to arrive at solutions. The action research model focuses on the application of research techniques to program evaluation and the analysis of outcomes in an organizational setting. This course surveys the analytical skills necessary to design and implement such research projects and covers skills such as problem analysis, research strategy, questionnaire development, sampling techniques and data analysis. The course emphasizes qualitative and interpretive techniques. Statistical analysis will focus on appropriate application and interpretation of various techniques, with some hands-on computer analysis.
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MPA 3930 - Fundamentals of Business Analysis
Specifically designed to give Managers a basic understanding of standard financial reporting, the setup of a strong financial organization, the creation of strategic budgets and the use of financial reporting in highlighting and monitoring performance. The course provides a special focus on financial functions as they relate to the fulfillment of the organizations goals. Course topics include the role of the financial department; understanding basic financial reports and what the numbers mean; creating ratios and basic measurements to measure the organizations progress; development of a strategic budget and a continuous reporting model; understanding management of the financial health of the organization; and identifying and solving financial management issues.
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MPA 3940 - Internship
Students secure placement in internships that complement their academic pursuits. Internships may be without pay or may pay a salary or stipend. Tasks assigned during an internship are expected to involve a balance of needed clerical work and challenging responsibilities allowing professional growth, with a time commitment of 20 hours per week. Interns report to a designated on-site supervisor who provides guidance and feedback on performance. Both the intern and the on-site supervisor interface with the academic coordinator to assure smooth progress during the semester. Periodic on-campus seminars with the academic supervisor provide an arena for feedback on issues common to all the interns; the academic coordinator also provides a wider perspective on concerns at individual internship sites. The internship is strongly encouraged for all students with fewer than three years full-time professional work experience.
Anticipated Terms Offered: varies
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MPA 3999 - Capstone Practicum
Integrates the elements of the MPA program into one comprehensive policy-making application. While in teams and under faculty instructor supervision, students address an actual policy issue. The practicum culminates in a formal written and oral presentation of their work, which is evaluated by faculty and organization professionals.
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MSIT 3040 - Management of Information Technology
Covers the theory and practice of planning and managing the information systems function. Course includes the interface of corporate and information systems managers and the strategic position of information systems in a variety of commercial and manufacturing enterprises.
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MSIT 3050 - Information Systems Analysis and Design
Despite its current and future technological capabilities, the computer still owes its power and usefulness to people. Business people define the business problems to be solved by the computer. Computer programmers and technicians apply information technology to build information systems that solve those problems. Systems Analysis and Design is the study of a business problem domain to recommend improvements and specify the business requirements for the solution through the specification or construction of a technical, computer based solution.
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MSIT 3060 - Introduction to IT Systems Implementation
Provides the student with background in the process of IT systems implementation, some basic concepts in computer science and an introduction to information systems terminology. To guide the student in understanding the development of client/server applications using Microsoft Visual Studio 6.0, students work through several real-world solutions to problems in the context of the software development life cycle. This course assumes that the student has little or no basic programming skills and outcomes will include the ability to create simple Visual Basic applications and knowledge of computer systems fundamentals. However, this should not be understood to be a course in VB programming. Students should have a user knowledge of Windows 95, Microsoft Office, Internet browsing and E-Mail systems.
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MSIT 3080 - Management Information Systems and Technology
Effective communication and management skills in todays technology driven organizations require that the individual possess a working knowledge of state-of-the art presentation software tools and a pragmatic understanding of both the organizations existing information tools as well as capabilities of those tools which exist outside of the organization. This course will introduce the student to state-of-the-art software through hands-on application of the most popular tools in use today with a conceptual foundation in information system technology from a management perspective.
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MSIT 3110 - Cyber Security Fundamentals
Begins with an introduction to the basic concepts of data security both physical and logical. It continues with dealing with data security standards, the SSL and S-HTTP protocols, data integrity; data encryption; coding methods; the use of smart cards; assurances of financial transactions, payment methods of E-business and E-Commerce; medical information security, legal aspects of information security.
Anticipated Terms Offered: varies
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MSIT 3120 - Legal and Financial Issues in Information Systems Management
Information technologies - intellectual property and data - are often an organizations most valuable assets. Advances in the Internet and in other global communications technologies make it possible to contemplate the development of a global information society. An effective legal, regulatory and enforcement framework is essential for creating the right incentive structure for E-Commerce market participants.
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MSIT 3320 - Ethics and Professional Life
Examines moral issues and dilemmas typically found in the law, advertising, education, business and journalism professions. Issues covered include privacy and confidentiality, truthfulness and deception, individual responsibility, social justice, personal character and professional regulation and, more generally, the dilemmas created by conflicts between professional and role-based morality and personal or ordinary morality.
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MSIT 3330 - Customer Relationship Management
Devoted to a specific topic unique for each semester and instructor. Summer 2014 Customer Relations Management This course examines customer relationship management (CRM) as a key strategic process for organizations. Composed of people, technology, and processes, effective CRM optimizes the selection or identification, acquisition, growth and retention of desired customers to maximize profit. Anyone interested in being an architect of CRM within his or her organization, or responsible for the development of any major aspect of CRM will find this course beneficial. CRM discussions and projects will address both organizational customers (B2B) and consumers/households (B2C). This course is designed to give the students an understanding of the theoretic and practical issues related to Customer Relationship Management (CRM) and Data Analytics as they are used in business today. Spring 2015 Digital Forensics This course is intended to provide students with knowledge and understanding of computer, network and OS forensics. It will also provide students with the theoretical foundation on techniques and methods needed for the extraction of information from digital devices. Students will gain exposure to the spectrum of available computer forensics procedures to ensure court admissibility of the evidence, as well as the legal and ethical implications as a result of the process will be covered on both Unix and Windows systems with different file systems.
Anticipated Terms Offered: varies
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MSIT 3340 - Enterprise Resource Planning
An Enterprise Resource Planning (ERP) system is software that runs all business areas of an organization including accounting and finance, HR, sales and distribution, production, purchasing and inventory. ERP software integrates all these departments and functions onto a single system that can serve the needs of the entire company. ERP systems are very time consuming, costly and difficult to implement and institutionalize. Thus, an effective way to implement ERP is difficult yet extremely important to gain competitive advantage.This course is designed to provide the student with a thorough understanding of both the role that Enterprise Resource Planning Systems (ERPs) play in an organization and the challenging task of implementing and managing these systems. Literature has shown that over 50% of the implementation of ERP systems fail. Course content will include evolution of ERP systems, implementation cycles and well known cases on ERP implementation”
Anticipated Terms Offered: varies
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MSIT 3410 - IT Strategy Leadership
IT Strategy requires a business-driven enterprise IT governance framework and use of day-to-day best practices. Leaders must ensure that IT investments respond to the most important business issues and opportunities. The scope of project efforts needs to cover business and IT people (internal and external), business process improvements and IT factors in a balanced solution. The velocity of change in most industries today requires companies to periodically defer continuous improvement efforts in favor of those that genuinely transform the firm dramatically and rapidly to another state. Such changes are almost always highly leveraged by technology. It takes strong leadership and discipline to make it happen? leadership from the executive team and board, from the CIO and senior IT staff, from key functional managers across the company who get it and insist on it. The course goal is that you gain understanding of the factors involved and you start to define what all this means to you and your career.
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MSIT 3420 - I.T. Operations
IT Operations doesn’t just mean desktop support. Some operations teams control the security systems protecting nuclear power plants, while others manage the paths to billions of dollars at the stock exchange. This course investigates the high-energy, often rebellious, and sometimes anti-social aspects of information technology operations to discover the most effective ways to lead these complicated teams and their highly skilled professionals toward success.
24/7 schedules, BOFH, and constant paging make leading an information technology operations team complicated at best. This course investigates the focus, drive, and passion that make IT operations the heart of any technology company and how you as a leader can understand, guide, and motivate the skilled engineers that keep the worlds computer systems running.
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MSIT 3700 - Project Management for IT
This course provides you with a practical understanding of successful IT project planning and management in a business or personal setting. Emphasis will be on using project management tools and techniques tailored for small and medium-sized organizations. The course will help you to develop your project management skills and provide you with the tools required to manage all phases of project including initiation, planning, executing, controlling and closing projects. The use of project management techniques such as developing a project charter, stakeholder identification, developing the scope of the project via a work breakdown structure (WBS), schedule development, team management and tracking projects will be covered. The role of the successful project manager will also be discussed. Attention: Please see your program director for permission.
Anticipated Terms Offered: varies
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MSIT 3710 - Cyber Security Risk and Threat Management
Explores understanding of risk management life cycles, risk profiling, formulating
risks, risk evaluation and mitigation strategies. The course also covers enterprise
vulnerability management from a people, process, structure, technology and
contracting perspective.
Anticipated Terms Offered: varied
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MSIT 3720 - Cyber Security: Information Assurance Strategic Management
This course covers what an Enterprise Information Assurance (aka Information Security or Cyber Security) Program should include regarding strategic goals and objectives, roadmap planning, people, process, structure and technology capabilities, services and competencies. A view through a CISO’s eyes in developing, growing, establishing talent management, investment planning and on-going compliance management for organizational cyber security preparedness.
Anticipated Terms Offered: various
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MSIT 3730 - Cyber Security Technology Operations and Delivery
This course covers the IT operations side of cyber security from a daily management responsibility. Highlighting operational challenges and solution approaches to maturing cyber security technology practices. Topics such as solution engineering, Incident Response, forensics, chain of custody, integration, Project delivery with other key IT Infrastructure, Systems, Databases and Applications are explored. This elective course also covers essential cyber safe practices to begin addressing significant weaknesses in vendor and organizational services/applications today that cyber attackers use as easy gateways into breaching organizations. Both Product and Application Development lifecycles are explored including agile methods.
Anticipated Terms Offered: various
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MSIT 3740 - Cyber Security Law, Regulations and Ethics
Given the nascent market for Cyber Security and the number of privacy concerns, This course will identify, review, decompose and discuss new approaches to a number of legislative bills, Laws, regulations and social concerns that continue to evolve related to cyber security exposure. Cyber security ethics and privacy have become a top global priority concern with social media service giants pushing the divide between innovation and privacy protection rights.
Anticipated Terms Offered: varies
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MSIT 3799 - Advanced Topics: Cyber Security (Capstone)
This core course will provide students more specialized focus areas of Cyber Security as individuals and/or small teams that will work with established business projects applying the knowledge and experience gained during the year in the Graduate Cyber Security Program at Clark University. This course also covers essential practice security architecture standards organizations must deploy and evolve with today’s cyber security challenges. Many industry control frameworks will be reviewed and explored across different industries to assist in applying effective an consistent cyber security controls across enterprise level assets. Topics such as cloud, mobility, identity blending, social media, Cryptography and Identity & Access Management are explored.
Anticipated Terms Offered: varies
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MSIT 3820 - Business Intelligence
Businesses today are constantly changing, becoming more and more complex. Organizations, private and public, are under pressures forcing them to respond quickly to change and to be innovative in the way they operate. This drives them to be more agile and to make frequent and quick strategic, tactical, and operational decisions — decisions that often require considerable amounts of relevant data, information and knowledge. Processing these information assets, in the framework of the needed decisions, is what business intelligence is all about. This course addresses BI solutions which deliver computerized support for managerial decision making.
Anticipated Terms Offered: varies
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MSIT 3830 - E-Commerce and E-Business
E-Commerce and E-Business continue to have huge financial impact, to fundamentally alter how business is done. Since 1995, the 16-year life-span of e-commerce, revenues have grown in the United States alone to almost $362 billion in retail, travel and media business (B2C) and $4.1 trillion in inter-business transactions (B2B). The change dynamics occurring run the gamut from dramatic redesign of business models (sometimes whole industries) and organizations to fundamental shifts in consumer behavior. Similar effects are felt in businesses globally in Europe, Asia and Latin America. Is this a business enabler, a technology trend, a social phenomenon?Rather than just an interesting alternative to better operational efficiencies, e-commerce has become a platform for new, unique services and capabilities that are just impossible in the physical world. There is no Google, no Amazon, no Facebook without it. The success of firms like these and still other emerging business models have an immediate and transformational impact on ¿old economy¿ counterparts. Understanding the business, technology and societal dynamics at play in e-commerce is fundamental for anyone today, as an employee, as a business partner, or as an entrepreneur in either profit or non-profit enterprises.
Anticipated Terms Offered: varied
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MSIT 3850 - Webmaster
The student will learn aspects of website design/development with client interaction and a course project presentation using HTML. Mapping, tables, frames, cascading style sheets, javascripting, objects and multimedia included. Class lectures will include search engine placement initiatives, site trend analysis, optimization techniques, server applications, security and creation specification. The lab operating system for this course is Windows XP+, however, students with Apple Mac backgrounds can contact instructor for permission.
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MSIT 3940 - Internship
Students secure placement in internships that complement their academic pursuits. Internships may be without pay or may pay a salary or stipend. Tasks assigned during an internship are expected to involve a balance of needed clerical work and challenging responsibilities allowing professional growth, with a time commitment of 20 hours per week. Interns report to a designated on-site supervisor who provides guidance and feedback on performance. Both the intern and the on-site supervisor interface with the academic coordinator to assure smooth progress during the semester. Periodic on-campus seminars with the academic supervisor provide an arena for feedback on issues common to all the interns; the academic coordinator also provides a wider perspective on concerns at individual internship sites. The internship is strongly encouraged for all students with fewer than three years full-time professional work experience.
Anticipated Terms Offered: varied
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MSIT 3999 - Capstone
Working in teams of 2 to 4, students will perform a consulting engagement for a local business. Working from a request letter from the CIO of a client company, students will engage with the client to develop a proposal for an analysis and design project, including deliverables, expected interactions with client management and staff and expected timeline. After presenting the proposal and gaining client approval, the team will carry out the proposed effort. Each project will culminate in a proposed solution, and sufficient documentation that the client can issue a Request for Proposal to implement the design. Lectures will address the consulting process, requirements gathering and the role of repeatable methodologies and consistent documentation methods.
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MSPC 3040 - Health Care Administration
In the broadest of terms, Health Care Administration can be thought of as the “business side” of the health care industry as opposed to the clinical disciplines through which healthcare is delivered. In this “Introduction to Health Care Administration” course the student will explore the expansive US healthcare system through the context of the leadership and management functions associated. This course is intended to serve as a foundational experience exposing the student to certain aspects of healthcare administration including: the historical evolution of healthcare delivery systems in the United States, the forms and delivery systems of healthcare in America, leadership skills within the healthcare environment, performance improvement techniques employed within healthcare settings, organizational review and planning, managing healthcare professionals, healthcare career opportunities, and related topics. The course will include a variety of guest speakers and local “field experiences” to an array of healthcare delivery organizations offering a diversity of care options including acute healthcare, community and inpatient mental health services, primary care physician services, alternative medicine delivery and other models of care which require skilled administrative oversight. Upon completion of the course the student should have a cursory, yet broad, working knowledge of the concepts associated with healthcare administration.
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MSPC 3050 - Social Media and Marketing Communication
Social media have rapidly altered how organizations extend their brands, influence public opinion, and engage consumers and citizens through online tools. Moving beyond traditional mainstream media, social media have directly impacted how institutions market themselves and distribute news and information through new cost-effective tools such as blogging and podcasting. This course will explore how social media are effective and influential forces that can help individuals, politicians, businesses, and non-profit organizations with their marketing and media relations needs.
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MSPC 3060 - Business Intelligence
Businesses today are constantly changing, becoming more and more complex. Organizations, private and public, are under pressures forcing them to respond quickly to change and to be innovative in the way they operate. This drives them to be more agile and to make frequent and quick strategic, tactical, and operational decisions — decisions that often require considerable amounts of relevant data, information and knowledge. Processing these information assets, in the framework of the needed decisions, is what business intelligence is all about. This course addresses BI solutions which deliver computerized support for managerial decision making.
Anticipated Terms Offered: varies
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MSPC 3070 - Organizational Communication
Analyzes communication theory in terms of its affects on behavior of the members of an organization. Internal and external communication is an essential aspect of organizational functioning, and the majority of managerial problems are rooted in communication. This course examines the major theoretical and practical aspects of communication in organizations as they apply to business and governmental contexts.
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MSPC 3090 - Public Relations
Analyzes basic principles of public relations through readings, lectures, case studies, class discussion and campaign design. History and definition of public relations provide the foundation for considering audiences, stakeholders, contingency planning, media relations and ethics.
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MSPC 3100 - Marketing Communication
Develops a solid understanding of the conceptual basis and theoretical structure of the principles of marketing and promotes best practice marketing and business solutions. Students act in a consulting capacity and develop a high-level strategic and tactical marketing plan for a client company that will use it to launch a new product/new venture, reposition the organization, or address a chronic problem. Focal points of the course include branding, concurrent marketing, international marketing, Internet marketing, and buying behavior.
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MSPC 3130 - Principles of Marketing
Provides practical and theoretical instruction to public sector professional administrators who are involved in the marketing efforts of their organizations. The central focus is on developing marketing plans. Topics include: strategic and tactical market planning; market segmentation; target marketing and positioning; social, legal, and competitive issues; managing products and services; developing new products and services; creative techniques; managing costs and pricing; and distribution and delivery of products and services.
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MSPC 3140 - Managing Diversity
The majority of the U.S. corporations now perform an increasing portion of their business outside of their home country. In addition, the growing heterogeneity of the U.S. population makes the American workplace increasingly multicultural. This increasing complexity is compounded by differences of gender, sexual preference, age, physical challenges and lifestyles. To be an effective manager today, one must be aware of an enormous amount of public policy dealing with diversity in the work place. Yet, beyond learning to be compliant with the policies, the effective manager of the next century will be a global manager who can turn diversity into strength.
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MSPC 3210 - Introduction to New Media Technologies
Effective communication and management skills in todays technology driven organizations require that the individual possess a working knowledge of state-of-the art presentation software tools and a pragmatic understanding of both the organizations existing information tools as well as capabilities of those tools which exist outside of the organization. This course will introduce the student to state-of-the-art software through hands-on application of the most popular tools in use today with a conceptual foundation in information system technology from a management perspective.
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MSPC 3250 - Communication Theory and Research
Examines origins, nature, and consequences of human communication. Students review the role of theory in comprehension of and responses to verbal, nonverbal, and other types of group communication issues and events, tracing the development of various media. The course introduces the methodology of communication research, including both qualitative and quantitative approaches, with an emphasis on action research and appreciative inquiry. Topics include the nature of scientific logic; electronic literature searches; research design; questionnaire construction; sampling; measurement techniques; data collection, analysis, interpretation, and reporting results; the use of focus groups; experiments; surveys; and content analysis.
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MSPC 3280 - Global Talent Development
The world is changing before our very eyes. The dynamics in the global market place are changing. Twenty years ago organizations had training functions; ten years ago it was called learning and development, now it’s Talent Development. As Talent is essential for success of the organization, more and more companies are paying attention to their talent’s development and engagement. In this class, you will learn how to deliver successful presentation, training, e-learning as well as how to design, deliver and evaluate professional, management and leadership training in global settings. This class will be offered in a workshop style, with discussions, presentations and learning projects.
Anticipated Terms Offered: varies
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MSPC 3290 - Human Resource Management Development
Provides a practical survey of current trends, regulations and case laws that define and direct the human resource function. Topics include organizational philosophies, recruitment and selection, motivation, compensation and evaluation. Affirmative action and unionism are discussed within both current and historical contexts. The course concludes with an examination of legislation and regulatory statutes affecting human resources management.
Anticipated Terms Offered: varies
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MSPC 3300 - Advanced Professional Communication
Provides practice in oral, written and presentation skills necessary within organizational environments. Students learn how to create and critique several genres of written texts used in the workplace, going beyond creating professional documents to analyzing corporate and professional internal and external communication practices.
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MSPC 3320 - Ethics and Professional Life
Examines moral issues and dilemmas typically found in the law, advertising, education, business and journalism professions. Issues covered include privacy and confidentiality, truthfulness and deception, individual responsibility, social justice, personal character and professional regulation and, more generally, the dilemmas created by conflicts between professional and role-based morality and personal or ordinary morality.
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MSPC 3330 - Consultancy Skills Capstone
In this course students will be develop proficiency in the major techniques and tools consultants employ when doing a communication consultation. Students will complete readings that will introduce the theoretical orientation and participate in numerous demonstrations. Classes will exercises to develop competence in using the techniques.
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MSPC 3350 - Green and Sustainable Marketing Communication
A shift in social consciousness and the status quo has emerged that requires new strategies to fulfill the needs of consumers toward sustainable solutions. Along with the rise of a socially green consciousness and value system is the rise of green and sustainable marketing and visual communication design, from simple packaging changes to products and services that radically reduce materials, energy, and waste. In this course green and sustainable marketing strategies will be explored providing the skills and knowledge to effectively speak and think green through hands-on visual communication design projects. Understanding how sustainable ideologies are in the process of transforming organizations and businesses and learning how to effectively communicate in this new paradigm is key to the success of helping the social-ecological network we all depend on and becoming intelligent consumers, citizens, workers and managers.
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MSPC 3400 - Finance and Accounting for Non-Financial Managers
Provides the student with a basic understanding of the financial systems within an organization, how financial data is interpreted and the impact of such data on decision making. Budgeting, pricing, cash flow, balance sheets and income statements are reviewed.
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MSPC 3410 - Strategic Issues in Human Resource Management
Examines the strategic issues involved in Human Resource functions. Emphasizes the competitive consequences of HR policy decisions of planning, job analysis and design, recruiting and selection, training and development, compensation/benefits structures and reward structures, performance appraisals and communication mechanisms.
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MSPC 3440 - Special Topics: Professional Communication
This course addresses current or timely topics (in Professional Communication) that are in a pilot phase or are known to be one time offerings. Special Topics can vary from semester to semester.
May be repeated for credit.
Summer 2016 Topic: Career Strategies
Summer 2016 Topic: Emerging Technologies
Anticipated Terms Offered: varies
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MSPC 3441 - Mediation Training
This interactive training will focus on the Uniform Rules set forth by the Massachusetts Supreme Court. We will cover the five principles of mediation: communication styles, empathetic communication, summarizing, transmitting information and mediation evaluation. Through presentations, conversations and role plays students will acquire an understanding of basic mediation as it applies to corporations, law firms, international disputes, as well as how it is used in the courts. Guest speakers who utilize mediation in their work will add insights and discuss their roles in various settings.
Anticipated Terms Offered: varies
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MSPC 3450 - Global Marketing and Advertising
Explores the challenges and opportunities facing businesses in the new global economy. Areas of focus include cultural, political, economic and social system similarities and differences across the globe; the financial environment of international marketing; exporting and entry strategies.
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MSPC 3470 - Business and Society
The course will explore the relationship among the private, public and citizen sectors of society with a focus on the interplay between business and community. We will explore the relationship between business and society through the context of an implicit social contract where each has obligations and responsibilities to the other. It is the intent of this course to engage students in a rudimentary understanding of the interplay between business and society which may lead the student to examine his/her own attitudes and actions as a professional. In particular, to examine and articulate core challenges surrounding corporate social responsibility and organizational governance. The course will be conducted as an online/distance learning seminar and as such students must be self-directed and prepared to discuss weekly reading assignments and participate in analysis of case studies.
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MSPC 3510 - Health Communication
See
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MSPC 3590 - Global Health
This is a survey course designed to introduce the concepts of global health, the burden of disease, and the social determinants that drive health outcomes. Many NGOs and other organizations work around the world on health-related issues, yet few are truly successful. This course will challenge students to critically analyze the current approaches to global health and engagement. Topics such as maternal and child health, HIV/AIDS, and the effects of war and conflict will be covered. This course focuses primarily on developing countries and includes an overview of cultural norms and political implications of health provision. The course will take place in the classroom as well as on Moodle.
Anticipated Terms Offered: varied
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MSPC 3600 - Negotiation, Mediation and Conflict Management
Builds effective communication skills essential to successful negotiation, mediation and conflict resolution, using materials from the Harvard Negotiation Project. The focus is on developing an understanding of various resolution processes, incorporating theoretical perspectives and practical applications.
Anticipated Terms Offered: -
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MSPC 3620 - Intercultural Communication
Creates an awareness of our unconscious prejudices, our verbal and nonverbal presentations and how this may influence our interactions with people from other cultures. By focusing on the history and contributions of various ethnic groups in the United States, students gain a heightened appreciation of difference and an understanding of culturally-specific needs.
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MSPC 3660 - Third Party Intervention and Mediation
Examines the various methods of third party intervention as a means to effective conflict management in the workplace and other conflictual situations. Students develop and improve mediation skills and techniques needed to mediate disputes by participating in a variety of simulated disputes to hone mediation skills.
Anticipated Terms Offered: Yearly
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MSPC 3670 - Approaches to Cross Cultural Conflict Management
Explores the impact of intercultural differences on both the origin of conflicts and the characteristics of the conflict resolution process. Theory and research will explore the difference between interest-based and identity-based conflicts. Cases will be used to practice new competencies.
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MSPC 3690 - Organizational Conflict
Studies the theories and approaches geared to resolving problems in the workplace from interpersonal, small-group to interdepartmental conflict situations. Students examine the source of conflict in the workplace and the design of conflict management programs to help employees at all levels learn how to handle conflict constructively.
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MSPC 3750 - Advertising Theory and Practice
Applies advertising communication theory to campaign design and development. Students, in small entrepreneurial design teams, research and develop a complete advertising campaign with associated advertising genres, including objectives, design decisions, media strategies and campaign evaluation.
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MSPC 3810 - Photoshop Internet Graphics
Images make powerful statements about our business, our brand and persona. The Internet allows us a way to use images to communicate in a manner never contemplated even just a few years ago. Meanwhile we are still inundated with print media, often from the same organizations as our web content. How to choose, create and manage dynamic images for business applications is critical for successful messaging to our intended audience. This course will cover three general areas of design, digital image creation and layout for Web and Print business applications with a primary focus on Adobe Photoshop CS4, with additional instruction on InDesign and Adobe Lightroom. Students will create a web site for a real or fictitious client and a flyer, brochure or small catalog that compliments the web site.
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MSPC 3840 - Project Management
A blend of instruction, discussion and exercises this course is built around the project management best practices presented in the Project Management Institute’s (PMI) Guide to the Project Management Body of Knowledge (PMBOK?). It provides the foundation, tools, techniques, templates and methodology to - manage each stage of the project life cycle, working within organizational and cost constraints; set goals tied directly to stakeholder needs; get the most from project teams, and use state-of-the-art project management tools to deliver projects to scope, on-time, and within budget. Spanning the entire project life cycle, the course covers all nine Project Management Knowledge Areas (Integration, Scope, Time, Cost, Quality, Human Resources, Communications, Risk, and Procurement) and the five Project Management Process groups (Initiating, Planning, Executing, Controlling and Closing). Sections include the Fundamentals; Time and Cost Management; Quality Management; Risk Management; Contract Management; Leadership, Communication and Management; and Managing Large Scale International projects in Virtual Environments.
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MSPC 3860 - Gender Communications
Examines the symbolic, social, cultural, political, and personal ways in which gender impacts our daily communication activities in American culture. As “men” and “women,” “boys” and “girls,” we learn an intricate system of communication that shapes the ways we understand and are understood by others. This course takes a practical look at how people speak, write, and interact non-verbally through the use of gender-specific codes and suggests alternatives to “gendered” communication rituals that hinder us.
Anticipated Terms Offered: various
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MSPC 3940 - Internship
Students secure placement in internships that complement their academic pursuits. Internships may be without pay or may pay a salary or stipend. Tasks assigned during an internship are expected to involve a balance of needed clerical work and challenging responsibilities allowing professional growth, with a time commitment of 20 hours per week. Interns report to a designated on-site supervisor who provides guidance and feedback on performance. Both the intern and the on-site supervisor interface with the academic coordinator to assure smooth progress during the semester. Periodic on-campus seminars with the academic supervisor provide an arena for feedback on issues common to all the interns; the academic coordinator also provides a wider perspective on concerns at individual internship sites. The internship is strongly encouraged for all students with fewer than three years full-time professional work experience.
Anticipated Terms Offered: varied
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MSPC 3960 - Audience Development and Event Planning Internship
This is a special internship course, well suited for students considering careers in arts administration, audience development, and promotion for performing and visual arts, as well as benefit event planning for non-profits. Interns are expected to secure an internship in an agreed-upon site, where they will work for an average of at least 20 hours a week for 14 weeks at one of the many area performing arts and cultural venues. Working with a designated on-site supervisor, interns will take on responsibilities tailored to the needs of the internship site and the intern. Students submit bi-weekly journals to the academic supervisor of this course and receive detailed feedback on each journal. Five one-hour seminars on campus will include discussions that help integrate work experiences with coursework. An interview with the academic supervisor is required prior to registering for this specialty internship course; contact Susan L. Smith, susmith@clarku.edu.
Anticipated Terms Offered: varies
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MUSC 004 - Musicanship Lab I
Coordinated with MUSC 121 and MUSC 121 to provide students the opportunity to develop skills needed for the successful study of music, including aural training, sight-singing and basic keyboard facility. Lab is open to student simultaneously enrolled in MUSC 121.
Anticipated Terms Offered: Offered every semester
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MUSC 005 - Musicanship Lab II
Coordinated with MUSC 121 and MUSC 121 to provide students the opportunity to develop skills needed for the successful study of music, including aural training, sight-singing and basic keyboard facility. Lab is open to student simultaneously enrolled in MUSC 122.
Anticipated Terms Offered: Offered every semester
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MUSC 010 - Introduction to Music
Designed for the nonmajor, the course expands the concept of the musical experience and develops discriminating listeners. The course includes an introduction to principles of rhythm, pitch, timbre (and their notations); the principles of structure; the aesthetics of music; specific forms including fugue, sonata form, variations; and selected historical styles.
Program of Liberal Studies (PLS) Designation: AP
Anticipated Terms Offered: Offered every year
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MUSC 012 - Pop Music in the USA
Beginning with what is (arguably) the start of the popular in American music, this course will examine Tin Pan Alley, Blues, Country, R&B, Swing, early Rock ‘n Roll, Motown, the Folk Revival, the British Invasion, Psychedelic Rock, Progressive Rock, Punk, Disco and Heavy Metal, as well as some more recent music. The course will focus on understanding the stylistic and historical practices of this wide range of popular music. The principle perspective of the class will address popular music as an audible text as an artifact of, and contributor to, popular music culture. No previous musical experience (such as the ability to read or play music) is assumed. However, a willingness to listen to all of this music carefully and to engage a variety of theoretical approaches is presumed.
Program of Liberal Studies (PLS) Designation: AP
Anticipated Terms Offered: Offered periodically
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MUSC 018 - Private Instruction Instruments and Voice
Private Instruction in Instruments and Voice Areas offered for non credit include: piano, jazz piano, voice, jazz vocal, clarinet, saxophone, flute, classical guitar, jazz guitar, violin, viola French horn, trumpet, bassoon, trombone and low brass, cello, percussion, string bass, and conducting. In areas not currently offered at Clark, the music program will find a qualified instructor.
Anticipated Terms Offered: Every semester
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MUSC 021 - Making Music
Fall 2015 FYI
In this introductory first year intensive students will study the essentials of music through singing, playing and composing. Students will learn to read and write musical notation as well as participate in an ensemble. The course will emphasize music comprehension skills and analytical techniques by critiquing, creating and taking apart music from a broad spectrum of cultures and genres. Students will be exposed to music they have not heard before as well as become familiar with a host of tools necessary to comprehend and thoughtfully perform and critique a variety of different musics. This course is recommended for those interested in pursuing music as a minor or major. The course is a pre-requisite for MUSC 121 .
Program of Liberal Studies (PLS) Designation: AP
Anticipated Terms Offered: Offered every year
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MUSC 100 - Studying Music Historically and Critically
This course is designed to introduce music majors and minors to the historical and critical study of music. The course is required for all music majors and minors and is a prerequisite for other more specialized music history courses. The course surveys major style periods of Western music (Renaissance, Baroque, Classical, Romantic, and Modern). Along the way, you will develop the knowledge base and the methodological tool-kit needed for more advanced coursework in music. We will study major works, that are representative of these style periods, and get to know and understand them though listening, analysis, criticism and contextual history. Over the course of the semester you will encounter and try out some of the major musicological approaches ranging from contextual cultural history, listening as analysis, critical interpretation, and music history as detective work. There is no formal prerequisite, but since the course is designed for students who anticipate majoring or minoring in music it is expected that students enrolling in the course will have some musical background and basic music-reading skills.
Prerequisites: MUSC 121 or permission
Anticipated Terms Offered: Offered every year
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MUSC 101 - Bach and Before: Studies in Music before 1750
This course explores European music from the Middle Ages through the Baroque period, or from the 10th century AD to ca. 1750. This broad swath of music history encompasses a fascinating variety of music: Gregorian Chant, Medieval polyphony, the Renaissance a capella style, the birth of opera, and the culminating achievements of the High Baroque.
Through a mix of listening, reading, discussion, and assignments of various types, the course explores how music evolved and participated in major cultural, historical and social transitions between the Middle Ages and the Age of Absolutism. Several final weeks of the semester are devoted to the greatest musical figure of the mid-18th century, Johann Sebastian Bach.
We will weave elements of cultural studies, historical and social context, and aesthetics into the mix. Themes will include the impact of new technologies on music (changing systems of music notation and rhythmic control, music printing, and instrument design), competing notions of music as order and/or emotion, and the performance of extreme states of emotion, tragedy and power in Baroque music.
Previous musical experience and the ability to read music are helpful, but not required. Curiosity about music and the willingness to listen deeply to a range of musical styles are, however, absolutely necessary.
Program of Liberal Studies (PLS) Designation: AP
Anticipated Terms Offered: Offered periodically
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MUSC 102 - Music of the Classical and Romantic Periods
This course explores European music from the mid-18th century through the end of the 19th century. This era was in many ways a high point in the history of musical art and many of the greatest and most beloved composers were active during this time, including Haydn, Mozart, Beethoven, Schubert, Berlioz, Chopin, Verdi, Wagner, Brahms and Mahler. Through a mix of listening, reading, discussion and various written assignments, students will develop an understanding of representative works by these composers, build a sense of the social and cultural contexts in which they worked, as well as sharpen their aesthetic appreciation of this music. Previous musical experience is helpful, but not required.
Program of Liberal Studies (PLS) Designation: AP
Anticipated Terms Offered: Offered every year
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MUSC 103 - Post-Music
This course will explore music–making and listening since World War II from theoretical, musical, and historical perspectives. Through the examination of works from both “art” and “popular” realms, we will consider the interpretive and evaluative strategies demanded by particular aesthetic movements. At the same time, we will investigate how specific musical developments have shaped social and cultural history. Via writings by philosophers, cultural theorists, composers, performers and historians, this class will explore the interconnections among forms such as minimalism, indeterminacy, musique concrète, free improvisation, experimental music, post-rock, dub reggae, Ambient music, HipHop, and Techno. By its nature, this course is neither comprehensive nor exhaustive. Its goal is to engage in critical thinking about contemporary cultural and aesthetic experience.
Fulfills the Aesthetic Perspective requirement
Program of Liberal Studies (PLS) Designation: AP
Anticipated Terms Offered: every other year
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